Films that bring tears to your eyes, unhinge your nervous system and knock you out.
The Studio
Poison Gas Films seeks to illuminate the human condition through the creative lens of cinema.
In Production
About “Creating Icon”
Welcome to the world of George Lois, a kid from the Bronx, who became one of the most iconic figures in the history of the Advertising Revolution of the 1960s. The man some called the “Original Mad Man” and others “The Enfant Terrible of Madison Avenue”.
CREATING ICON will be a feature length documentary about the man, the myth and the legend of George Lois. A film that will bring tears to your eyes, unhinge your nervous system and knock you out, as George himself said great advertising should do.
You will meet this cultural provocateur, the man who many consider to be the spark that triggered the Creative Revolution in advertising. He changed the focus from science to art. He understood how history, culture, and current events, joined with the simple act of creativity, could change the world and along the way make the product a success.
